Last updated: 18 May 2026

This Privacy Policy explains how Similist (“we,” “us,” or “our”) collects, uses, and protects information when you visit similist.com. By using the site, you agree to the practices described below.

Who we are

Similist is an independent editorial site that publishes curated lists of brand alternatives across fashion, home, software, and marketplaces. The site is operated by a solo publisher and contains no user accounts, login system, or comment section at this time.

If you have any questions about this policy, you can reach us at [email protected].

What we collect

We keep data collection minimal. The information we receive falls into three categories:

1. Information you give us directly

We do not currently operate contact forms, newsletter signups, or user accounts. If you email us, we will receive your email address and whatever you choose to share in the message. We use that information only to respond to you.

2. Information collected automatically

When you visit Similist, our hosting provider and analytics tools automatically receive certain technical information, including:

  • Your IP address (truncated by Google Analytics for EU visitors)
  • Browser type, language, and operating system
  • Device type (mobile, tablet, desktop) and screen size
  • Referring URL and the pages you view on our site
  • Time and date of your visit, and approximate location based on IP

3. Information from cookies and similar technologies

See the “Cookies and analytics” section below for details.

How we use this information

We use the information described above to:

  • Operate, secure, and improve the site
  • Understand which articles and brand pages are useful to readers
  • Diagnose technical problems and prevent abuse
  • Respond to emails you send us
  • Comply with legal obligations where applicable

We do not sell your personal information, and we do not use it to build advertising profiles.

Cookies and analytics

Similist uses cookies and similar technologies for two purposes: keeping the site working and measuring traffic.

Essential cookies

These are set by our infrastructure (such as Cloudflare) to deliver pages quickly, protect against attacks, and remember basic preferences. The site cannot function properly without them.

Analytics cookies

We use Google Analytics 4 (measurement ID G-Y1DD1HKV0P) to understand how visitors find and use the site in aggregate. GA4 is configured with IP anonymization and does not enable advertising features, remarketing, or Google Signals.

You can opt out of Google Analytics tracking entirely by installing the Google Analytics Opt-out Browser Add-on, or by blocking analytics through your browser’s privacy settings.

You can also disable cookies in your browser at any time. Doing so will not break the reading experience on Similist.

Affiliate links and outbound links

Similist participates in affiliate programs. Some links on our site — typically links to brand homepages or product categories — are tracked affiliate links. If you click one of these links and make a purchase on the destination site, we may earn a small commission at no extra cost to you.

Affiliate tracking happens on the destination retailer’s side, not ours. We do not see your name, payment details, or order contents. We only receive aggregate reporting from the affiliate networks (for example, that a sale occurred and what commission it generated).

Our editorial recommendations are not influenced by whether a brand has an affiliate program. We list and rank alternatives based on the editorial criteria described on the site.

Third-party services we rely on

Similist is built on a small set of third-party tools, each with its own privacy practices:

  • Oracle Cloud Infrastructure — hosting and server logs
  • Cloudflare — CDN, DDoS protection, and basic security
  • Google Analytics 4 — anonymized traffic measurement
  • Google Search Console — search performance reporting
  • Affiliate networks (such as Amazon Associates, Awin, ShareASale, Impact, and similar) — only when you click an outbound affiliate link
  • logo.dev and Google S2 — for fetching brand logos shown on the site

Each of these providers has its own privacy policy. We recommend reviewing them if you would like to understand how they handle data.

How long we keep data

Server access logs are retained for up to 30 days for security and debugging purposes. Google Analytics data is retained for 14 months and then automatically deleted, in line with GA4’s default retention setting. Emails you send us are kept only as long as needed to respond and follow up.

Your rights

Depending on where you live, you may have rights regarding your personal data, including the right to access, correct, delete, or restrict the processing of your information. To exercise any of these rights, email us at [email protected] and we will respond within a reasonable timeframe.

Because Similist does not maintain user accounts, the personal data we actually hold about any individual visitor is very limited — typically nothing more than aggregated analytics and any emails you have voluntarily sent us.

Children’s privacy

Similist is not directed at children under 13, and we do not knowingly collect information from children. If you believe a child has provided us with personal information, please contact us so we can remove it.

International visitors

Similist is operated outside the European Union and the United States. By using the site, you understand that your information may be processed in countries with data protection laws different from your own. We rely on the providers listed above (Google, Cloudflare, Oracle) to handle data transfers in line with their stated safeguards.

Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date at the top of the page. Material changes will be reflected on this page, and continued use of the site after an update means you accept the revised policy.

Contact

For any questions, requests, or concerns about this policy or your data, email [email protected].